Social Media in China

Chinese Influencers: KOLs Vs Wanghong

Influencer marketing is booming and quite different in China. China KOL economy is estimated at $17.16 billion. A lot of brands who often rely on influencers in China, may ask

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Social Media in China

Best Practices for WeChat Marketing

WeChat is the most popular messaging and social media app in China. It has evolved into a powerful marketing platform for businesses looking to reach customers in China and beyond.

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China e-commerce

Ultimate Guide To eCommerce In China

Welcome to the Ultimate Guide to E-commerce in China! Did you know that China’s e-commerce market accounts for almost 50% of global transactions? It’s no wonder why many businesses are

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