Sell on Alikea

“All product listings must strictly comply with China’s cross-border e-commerce regulations, including brand authorization to Alikea’s designated store companies (e.g., Zhengzhou Alikea E-Commerce Co., Ltd.) and bonded warehouse filing. Alikea will assist with reviews, but suppliers must provide complete qualifications.”

Introduction

Distribution Model & services

Alikea provides distribution services for health supplement brands, listing your products in Alikea-managed stores on platforms such as Tmall Global, JD Worldwide, and Pinduoduo International.

 

The model is as follows: Suppliers sell products to Alikea → Alikea handles bonded warehouse filing and brand authorization → Multi-channel distribution.

Compliance, Authorization & Chinese Consumers

All operations comply with Chinese customs and platform regulations; for example, overseas trademark registration certificates (R marks) and a complete authorization chain to Alikea’s designated companies are required. This ensures legal importation and rapid listing, with target consumers being health-conscious groups in China.


Benefits for Suppliers

Simplified Market Entry

Alikea assists with cross-border e-commerce filing, eliminating the need for suppliers to register a Chinese company independently.

Multi-channel Distribution

Coverage of Tmall Global ( electronic port filing), JD Worldwide (requires customs declaration forms and authorization letters), and Pinduoduo International

Professional Support

Alikea handles import permits, quality inspection reports, and "triple document verification,"( Order, payment, waybill), while suppliers only need to provide initial qualifications.

Revenue Sharing

Profit sharing based on sales volume (after deducting platform fees, logistics, and tariffs) for stable returns.

Low Risk

Alikea assumes compliance risks, including returns and customs inspections.

Expansion Opportunities

Excellent products can be upgraded to managed operations, with access to KOL and SEO support.

How It Works

Process flow:

 

  • Alikea Purchases Products

We source your health supplement products directly from your overseas company

  • Bonded Warehouse Filing

We handle customs filing in selected bonded areas ( Ningbo/Chongqing/Zhengzhou/Hongkong, etc.)

  • List on Platforms

Products are available on major e-commerce platforms through Alikea-managed stores.

  • Promote and Sell

We implement marketing strategies to drive sales across channels

  • Fulfillment & Delivery

Orders are processed through bonded warehouses with “triple document verification”

  • Data Feedback & Sharing

Sales data is shared, and revenue is distributed according to the agreement

Customs Clearance Methods

  • Bonded Area Shipment

Priority method meeting Pinduoduo International requirements. Products are stored in bonded warehouses and shipped directly to customers after customs clearance.

  • Hong Kong Direct Mail

Alternative method requiring customs clearance certificates. Products are shipped directly from Hong Kong to mainland China customers.

Product Requirements

Category & Basic Requirements

Nutritional supplements must comply with China’s Food Safety Law and import standards (e.g., vitamins require quality inspection reports).

Qualifications

  1. Brand authorization: Provide a complete chain of authorization letters (for own brands or within 3 levels of authorization) to Alikea’s designated store companies (e.g., Alikea Zhengzhou Company). Trademarks must be overseas-registered (R marks or TM marks with at least 6 months of registration).
  1. Import filing: Import commodity filing forms, customs import/export consignor/consignee filing receipts, customs declaration forms/shopping receipts.
  1. Bonded warehouse requirements: Select a filed bonded area (Ningbo/Chongqing/Zhengzhou/Hongkong, etc.) and provide customs filing numbers and merchant information forms. For first-time warehouse entry, Alikea assists with electronic port filing.
  1. Other Requirements
  • Overseas company certificates (business licenses, non-English documents require notarized translations)
  • Product ingredient lists with Chinese translations
  • Minimum order quantity: 500 units per SKU
  • Quality inspection reports for regulated categories
  1. Submission guidelines: Upload in PDF or image format; Alikea provides templates.


Success Stores

A foreign vitamin brand, after providing authorization and filing, distributed 10,000 units through Alikea on Tmall Global. Meeting bonded warehouse requirements, its sales increased by 200%.

Qualifications

  1. Brand authorization: Provide a complete chain of authorization letters (for own brands or within 3 levels of authorization) to Alikea’s designated store companies (e.g., Alikea Zhengzhou Company). Trademarks must be overseas-registered (R marks or TM marks with at least 6 months of registration).
  1. Import filing: Import commodity filing forms, customs import/export consignor/consignee filing receipts, customs declaration forms/shopping receipts.
  1. Bonded warehouse requirements: Select a filed bonded area (Ningbo/Chongqing/Zhengzhou/Hongkong, etc.) and provide customs filing numbers and merchant information forms. For first-time warehouse entry, Alikea assists with electronic port filing.
  1. Other Requirements
  • Overseas company certificates (business licenses, non-English documents require notarized translations)
  • Product ingredient lists with Chinese translations
  • Minimum order quantity: 500 units per SKU
  • Quality inspection reports for regulated categories
  1. Submission guidelines: Upload in PDF or image format; Alikea provides templates.


Supplier Cooperation Process

Step 1: Submit Application

Description: Suppliers submit product information and initial qualifications (draft brand authorization, overseas company certificates).

Required actions: Fill out the form and upload business licenses and trademark registration certificates.

Alikea support: Initial check for compliance with overseas entity requirements.

Compliance focus: Verification of overseas company identity (registered in Hong Kong, Macau, Taiwan, or other foreign regions).

Time: 1-2 days.

Step 2 : Review & Negotiation

Description: Alikea reviews the authorization chain and import qualifications, and negotiates pricing/revenue sharing.

Required actions: Provide complete authorization letters (to Alikea’s designated company) and import filing forms.

Alikea support: Market analysts evaluate suitability for the Chinese market and assist with notarized translations.

Compliance focus: Ensure authorization is within 3 levels, trademarks are overseas-registered; initial assessment of bonded warehouse filing potential.

Time: 3-7 days.

Step 3 : Sign Agreement

Description: Sign a contract including authorization clauses and filing responsibilities.

Required actions: Electronically sign and provide final authorization letters and customs receipts.

Alikea support: Chinese-English bilingual templates, including NDA and joint liability clauses.

Compliance focus: The contract clarifies Alikea as the domestic agent responsible for platform filing.

Time: 1-3 days.

Step 4 Bonded Warehouse Filing

Description: Alikea handles electronic port/customs filing using the filing forms provided by suppliers.

Required actions: Provide customs declaration forms, quality inspection reports, and customs filing numbers.

Alikea support: Select bonded areas (Ningbo/Chongqing/Zhengzhou/Hongkong) and submit merchant information forms.

Compliance focus: Meet “triple document verification” and import permit requirements, ensuring completion of first-time warehouse entry filing.

Time: 5-10 days.

Step 5 : Product Supply

Description: Ship products to Alikea’s designated warehouse for quality inspection.

Required actions: Arrange international logistics to the bonded warehouse.

Alikea support: Customs clearance guidance, simplifying processes through cross-border models.

Compliance focus: Attach shopping receipts/customs declaration forms to meet platform-specific qualification requirements.

Time: 7-14 days.

Step 6 : Listing & Distribution

Description: Alikea lists products in platform stores and resell on Tmall Meiwumeigou Overseas Store, JD Meiwumeigou Overseas Store, Seaknhp Overseas Store and other partner stores

Required actions: None.

Alikea support: Monitor compliance to ensure authorization covers all channels.

Compliance focus: Product listings meet platform requirements, eliminating the need for secondary filing.

Time: 1-3 days for listing, with ongoing distribution.

Step 7 : Settlement & Optimization

Description: Monthly revenue sharing, data feedback, and optimization (e.g., authorization adjustments).

Required actions: Confirm reports.

Alikea support: Dashboard access and compliance audit reports.

Compliance focus: Regular checks on filing validity to avoid impacts from policy changes.

Time: End of each month.

FAQs

Quick answers to your questions

Answers to questions you may have. We’re here to help you make an informed decision.

“Provide a complete chain of authorization from the brand owner to Alikea’s designated company (within 3 levels), including the trademark registration certificate and authorization letter.”

“Customs filing names/numbers and import filing forms. Alikea assists with first-time filing to ensure compliance with electronic port requirements.”

“Alikea provides guidance and templates; if compliance cannot be met, an upgrade to managed operation services may be recommended.”

Why hire us to assist you with cross-border eCommerce in China?

Our experience in the field allows us to offer our services at a competitive price. With people from all over the world, our team is able to understand our customer’s goals and adapt them to the Chinese market. We are accessible and work with the big and the small, so don’t be shy and ask for a call with one of our experts, you might be surprised.